| |JUNE 20214Consultants ReviewEditor's NoteBranding, the Key to Business Growth in this Era!Deepshikha SinghManaging Editor Consultants ReviewProducts are created in the factory, but brands are created in the mind', as said by legendary brand designer Walter Landor, the statement depicts the significance and obligation of branding. In today's modern world, a brand has great significance. Be it apparel, electronic gadgets, travel or any other commodity or service, a consumer's buying decision is affected greatly by the brand. Therefore, from small retail companies, to top corporate houses, every business must concentrate on brand building to stand out, be noticed and generate more business. In present market when the competition is so prominent and cutthroat, branding does the most requisite job ­ making the products/services stand out.Branding is the key activity in the marketing domain, however many business owners have often overlooked the importance of branding for many years which has costed them dearly in the long run. With technology advancing swiftly, the world is currently experiencing the prominence of digitization and the internet and so is the marketing industry. Equipped and evolved with the intervention of new-age technologies, branding consultancies are gradually becoming the visible players of the marketing industry by assisting the organizations in highlighting their unique features. In this current market scenario, branding is not an option but a necessity which helps your organization to not just stand out of the crowd but also helps your company to get easily identified by the consumers. Raising a toast to innovative branding and marketing consultants who are steering businesses to growth and beyond, we at Consultants Review magazine have put together a list of `10 Most Promising Consultants for Branding & Marketing ­ 2021'. A carefully curated list, it flaunts consultants who help businesses make their mark in the budding industry, thus making them the topnotch players of their realm. I hope this feature helps you in your future endeavors and we achieve our mission.Vol 7 · Issue 3 · June, 2021 Publisher & Editor Alok Chaturvedi Managing Editor Deepshikha SinghEditorial Team Aveek Pal Chaudhuri Rohan A T Sthitaprajnya Panigrahi Tanuja A Akkannavar Group Art Director Ashok Kumar Visualisers Mohana Krishnan S. Sivasankar Sales & MarketingIndranil ChakrabortyT : +91-80-46441103editor@consultantsreview.com marketing@consultantsreview.comNo. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017To subscribe: Circulation Manager Magendran Perumal T : +91-80-46441103subscription@consultantsreview.com Cover price Rs 150 per issue.Printed and Published By Alok Chaturvedi on Behalf of Bizprint Media Technologies Pvt Ltd and Printed at Precision Fototype Services at Sri Sabari Shopping Complex, 24 Residency Road Bangalore-560025 And Published At No. 124, 2nd Floor, Surya Chambers, Old Airport Road, Murugheshpalya, Bangalore-560017. Copyright © 2021 Bizprint Media Technologies Pvt Ltd, All rights reserved. Reproduction in whole or part of any text, photography or illustrations without written permission from the publisher is prohibited. The publisher assumes no responsibility for unsolicited manuscripts, photographs or illustrations. Views and opinions expressed in this publication are not necessarily those of the magazine and accordingly, no liability is assumed by the publisher.
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