Mahindra Electric Automobile Refrains from Using "6e" Until IndiGo Lawsuit is Resolved

By Consultants Review Team Tuesday, 10 December 2024

Mahindra Electric Automobile Ltd informed the Delhi High Court (HC) that it will not use the "6E" name for its next electric vehicle model until the outcome of IndiGo's trademark infringement case.

Mahindra announced that it would change the model's name from "BE 6e" to "BE 6," but it also intended to challenge IndiGo's allegations in court. IndiGo informed the court that it will not seek an injunction against the carmaker in the interim.

The hearing is now scheduled for April 2025.

Mahindra Electric Automobile was sued by IndiGo for violating their trademark "6e" in the company's upcoming electric vehicle, the Mahindra BE 6e, which is anticipated to be available for purchase in India in February 2025.

The controversy started when Mahindra Electric's request to register the "BE 6e" mark in Class 12 was granted by the trademark registrar on November 25.

There are 45 classes of trademarks under trademark law, with Classes 1–34 applying to goods and Classes 35–45 covering services.

The callsign "6e," which is also a crucial component of IndiGo's identity, is used for business purposes. A callsign, which is 6e in this instance, is a combination of letters and digits used in aviation to identify an aircraft or aviator in air-ground communications.

Additionally, the "6e" brand provides a plethora of services to its customers, including free refreshments, priority check-in, seat preference, and flexible route cancellation and rescheduling options. Additionally, "6e" add-ons include choices for additional baggage, meals that are scheduled in advance, and lounge access.

Current Issue




🍪 Do you like Cookies?

We use cookies to ensure you get the best experience on our website. Read more...