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OpenAI Inks a Content Deal with Conde Nast

By Consultants Review Team Wednesday, 21 August 2024

OpenAI, helmed by Sam Altman, announced on Tuesday a multi-year relationship with Conde Nast to show material from its brands such as Vogue and the New Yorker within the AI startup's products, which include the ChatGPT and SearchGPT prototypes.

In recent months, OpenAI has secured similar arrangements with Time magazine, the Financial Times, Axel Springer, the owner of Business Insider, France's Le Monde, and Spain's Prisa Media.

While these content collaborations are critical for training artificial intelligence models, certain media outlets, like the New York Times and the Intercept, have sued the Microsoft-backed company over copyright concerns related to their works.

OpenAI's chief operating officer, Brad Lightcap, stated that the business is dedicated to working with Conde Nast and other news publishers to "ensure that as AI plays a larger role in news discovery and delivery, it maintains accuracy, integrity, and respect for quality reporting".

News and digital media have experienced significant hurdles over the previous decade, with several technological firms eroding publishers' capacity to monetize content, according to Conde Nast CEO Roger Lynch in an internal message.

"Our partnership with OpenAI begins to make up for some of that revenue," Lynch told me.

In July, OpenAI debuted its AI-powered search engine SearchGPT, which provides real-time access to information from the internet, entering a market formerly controlled by Google.

The firm announced on Tuesday that it was working with its news partners to get feedback and insights about the design and performance of SearchGPT.

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